Travel Hashtags To Grow On Instagram

Have you ever truly observed your feed and thought about how and why some travel reels and posts skyrocket in likes and comments while others barely get noticed, no matter how aesthetically pleasing they are?
Well, the secret ingredient has often been the correct use of the hashtags.
Whether you’re a newbie travel blogger, a seasoned travel photographer, or just someone who loves sharing travel photos, understanding and using the right hashtags can make a world of difference.
If your channel is new or has gotten stagnant, you can also opt to buy Instagram followers to give it the boost it needs to enhance social proof.
This blog will examine in depth the best travel-related hashtags, strategies to increase reach and engagement, and ways to grow your Instagram presence. Let’s get started!
Understanding Instagram Hashtags
Hashtags are essentially keywords of the social media SEO. They are phrases preceded by the ‘#’ symbol, used to categorize content and make it visible. Though they first appeared on Twitter (Now as X, as of June 2023), Instagram truly understood its potential.
On Instagram, hashtags help organize and track content, making it easier for users to find posts related to specific topics or interests. When you add a hashtag to your post, it becomes searchable by anyone looking for that hashtag.
Why Hashtags Matter for Travel Content?
There might be hundreds of unique things about your travel posts and reels, but they will not work until they are visible. Hashtags help you achieve just that.
They not only help your posts reach a wider audience but also connect you with a community of like-minded travelers. Though Instagram allows up to 30 hashtags, it is recommended to use only five to six (a Maximum of 10).
Imagine someone who wants to visit the Grand Canyon or Niagara Falls. They are more likely to search #Grandcanyon or #Niagarafalls in their search bar. This way, they will get access to all Grand Canyon and Niagara Falls posts and reels. By using the right and optimal number of hashtags, you can attract more followers, increase engagement, and even catch the attention of brands and tourism boards looking for collaborations.
Top Travel Hashtags to Use
To help you get started, here are some of the top travel hashtags to use in 2024:
General Travel Hashtags
These are broad hashtags that attract a large audience of travel enthusiasts:
- #Wanderlust
- #TravelBlogger
- #TravelGram
- #InstaTravel
- #TravelPhotography
- #Explore
- #Adventure
- #Vacation
- #TravelAddict
- #WorldTraveler
- #TravelTheWorld
- #TravelDiaries
- #Tourism
- #SeeTheWorld
- #Traveling
Destination-Specific Hashtags
Targeting specific destinations can help you reach people interested in those locations:
- #IncredibleIndia
- #ExploreCanada
- #DiscoverGreece
- #JapanTravel
- #GreatWallOfChina
- #TajMahal
- #VisitBali
- #ParisInSpring
- #WanderlustAustralia
- #ExperienceNewZealand
- #ThailandTravel
- #MagicOfMorocco
- #VisitIceland
- #SeeTheUSA
- #AfricaAdventures
Niche Travel Hashtags
Using niche hashtags can connect you with specific travel communities:
- #SoloTravel
- #AdventureTravel
- #LuxuryTravel
- #Backpacking
- #FamilyTravel
- #BudgetTravel
- #FamilyTravelMoments
- #DigitalNomadLife
- #CulturalTravel
- #RoadTripDiaries
- #OffTheBeatenPath
- #TravelWithPets
- #FoodieTravels
- #SustainableTourism
- #HistoricalTravel
- #WellnessRetreats
How to Optimize Hashtags for Maximum Reach
Refer to the following proven methods to use the hashtags the right way:
Mix Popular and Niche Hashtags
When you combine general/popular hashtags with niche ones, you can strike a perfect balance between visibility and engagement.
Popular hashtags expose your posts to a large audience, while niche hashtags connect you with a more targeted group of people who are genuinely interested in your content.
Use Location Tags
Adding location-specific hashtags can significantly boost your post’s visibility, especially among locals and travelers interested in that area. For example, if you’re posting a photo from the Taj Mahal, use hashtags like #TajMahal, #IncredibleIndia, and #Desiexperience.
Create Branded Hashtags
By creating your own branded hashtags, you can build your personal brand and make your posts easily recognizable. You must encourage your followers to use your branded hashtag when they share their travel photos related to your content or challenges.
Offer them some incentives or share their posts. You aim to make them feel seen and heard to take your hashtag to the moon.
Tracking Hashtag Performance
Uploading hashtags in captions and comments is not enough. You must know whether they are working or not.
Track the performance of your hashtags to see which ones are driving the most engagement. Use Instagram’s insights tool or third-party analytics platforms like Hootsuite to monitor and adjust your strategy accordingly.
Stay Updated with Trends
One thing that remains constant on Instagram is that Travel trends change frequently. Hence, staying updated with the latest trends and popular hashtags is more than crucial.
Follow influential travel accounts, participate in travel-related conversations, and watch trending hashtags to stay relevant.
Engage with Hashtag Communities
You must be able to be seen and heard by engaging with hashtag communities to build relationships and increase your visibility.
Like, comment, and share posts from others using the same hashtags, and join in on conversations to establish yourself as an active member of the travel community.
Use Hashtags in Stories and Reels
While you post all the relevant hashtags on your posts, don’t forget to use hashtags in your Instagram Stories and Reels.
These features are highly engaging and can attract much attention when combined with the right hashtags. Adding hashtags to your Stories and Reels can help you reach new audiences interested in your content.
Conclusion: Grow Your Travel Account With The Best Travel Hashtags
Hashtags can change the way you engage and thrive on Instagram. Remember, it’s not just about the quantity of hashtags but the quality and relevance to your content and audience.
Follow these tips for the best travel hashtags into your posts, and enhance your visibility, engagement, and growth on Instagram.
If your channel is new or your reach and followers have become stagnant, you can consider buying Instagram followers from reputable growth service providers like Thunderclap.it .
So, get out there, explore new destinations, and share your adventures with the world. Happy travels, happy hashtagging!